Beach jingle sounds sun safety alarm - NSW

December 12, 2009
The Sunday Telegraph


A BROADCAST warning about the dangers of the sun will be blasted out every hour at beaches this summer.

The Cancer Council NSW initiative will take the form of a five-second musical "sting" written by singer-songwriter Ben Lee and will be played over loudspeakers usually reserved for shark alarms and other danger warnings.

The so-called Sun Sound will be aired at Cronulla and Gosford city beaches from today, with plans to expand the program to all beaches, sporting events, pools, music festivals and playgrounds.

Its message, "be sun sound", aims to remind beachgoers to reapply sunscreen and be conscious of the amount of time they're spending outdoors during peak UV hours. It will be played on the hour between 10am and 3pm and less often outside of those times...

Sutherland Shire Council beach operations manager Brad Whittaker said the jingle would be played at beaches and four leisure centres from today as part of a year-long trial to improve sun safety.

Extra speakers have been installed at the beach...

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